:root{
  --red:#BB1C2C; --red-dark:#9A1624; --orange:#F5A623; --ink:#111111;
  --paper:#FFFFFF; --gray:#F7F6F4; --line:#E8E6E1; --muted:#5A5A57;
  --mono:ui-monospace,'SF Mono',Menlo,Consolas,monospace;
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:smooth}
@media (prefers-reduced-motion:reduce){html{scroll-behavior:auto}*{animation:none!important;transition:none!important}}
body{font-family:system-ui,-apple-system,'Segoe UI',Roboto,Helvetica,Arial,sans-serif;background:var(--paper);color:var(--ink);line-height:1.65;font-size:16.5px}
h1,h2,h3,.disp{font-family:'Jost',system-ui,sans-serif;line-height:1.15;letter-spacing:.005em}
a{color:var(--red);text-decoration:none}
a:focus-visible,button:focus-visible,input:focus-visible{outline:3px solid var(--orange);outline-offset:2px}
img{max-width:100%;height:auto;display:block}
.wrap{max-width:1120px;margin:0 auto;padding:0 22px}
/* triple-bar brand mark */
.tribar{display:inline-block;width:26px;height:20px;flex:none;
  background:linear-gradient(180deg,var(--red) 0 22%,transparent 22% 39%,var(--red) 39% 61%,transparent 61% 78%,var(--red) 78% 100%)}
.tribar.sm{width:18px;height:14px}
/* top bar — solid brand red, like the square logo bar */
.ticker{background:var(--red);color:#fff;font-size:.78rem;letter-spacing:.08em;text-transform:uppercase;padding:.45rem 0;text-align:center;font-weight:500}
.ticker b{color:#FFD9A0;font-weight:600}
/* header */
header{position:sticky;top:0;z-index:50;background:rgba(255,255,255,.96);backdrop-filter:blur(8px);border-bottom:1px solid var(--line)}
.nav{display:flex;align-items:center;justify-content:space-between;padding:.8rem 0;gap:1rem}
.logo img{height:26px;width:auto}
nav ul{display:flex;gap:1.35rem;list-style:none;align-items:center;flex-wrap:wrap}
nav a{font-size:.92rem;font-weight:600;color:var(--ink)}
nav a:hover{color:var(--red)}
.btn{display:inline-block;background:var(--red);color:#fff;padding:.62rem 1.3rem;border-radius:3px;font-weight:700;font-size:.92rem;border:none;cursor:pointer;font-family:'Jost',sans-serif;letter-spacing:.02em}
.btn:hover{background:var(--red-dark)}
.btn-ghost{background:transparent;color:var(--red);border:2px solid var(--red)}
.btn-ghost:hover{background:var(--red);color:#fff}
/* hero — white, deck-cover style */
.hero{padding:4.4rem 0 3.6rem;border-bottom:6px solid var(--red)}
.hero .kicker{display:flex;align-items:center;gap:.7rem;font-family:var(--mono);font-size:.74rem;letter-spacing:.22em;text-transform:uppercase;color:var(--muted);margin-bottom:1.2rem}
.hero h1{font-size:clamp(2.2rem,5.4vw,3.7rem);font-weight:700;max-width:19ch;color:var(--ink);text-transform:none}
.hero h1 em{font-style:normal;color:var(--red)}
.hero p.lead{max-width:58ch;margin:1.3rem 0 1.9rem;font-size:1.1rem;color:var(--muted)}
.hero .cta-row{display:flex;gap:.8rem;flex-wrap:wrap}
.trust{display:flex;gap:2.2rem;flex-wrap:wrap;margin-top:2.6rem;padding-top:1.5rem;border-top:1px solid var(--line)}
.trust div{font-size:.85rem;color:var(--muted)}
.trust b{display:block;font-family:'Jost',sans-serif;font-size:1.6rem;font-weight:700;color:var(--red)}
/* sections */
section{padding:3.6rem 0}
.eyebrow{font-family:'Jost',sans-serif;font-weight:700;font-size:1.05rem;margin-bottom:.4rem;color:var(--orange)}
.eyebrow::after{content:"  |";color:var(--line)}
h2{font-size:clamp(1.5rem,3.4vw,2.1rem);font-weight:700;color:var(--red);margin-bottom:.7rem}
.sub{color:var(--muted);max-width:64ch;margin-bottom:2rem}
.alt{background:var(--gray)}
/* cards */
.grid{display:grid;grid-template-columns:repeat(auto-fill,minmax(255px,1fr));gap:1rem}
.card{background:#fff;border:1px solid var(--line);border-radius:4px;padding:1.35rem 1.25rem;position:relative;transition:transform .15s,box-shadow .15s;display:flex;flex-direction:column;border-top:3px solid var(--red)}
.card:hover{transform:translateY(-3px);box-shadow:0 10px 24px rgba(187,28,44,.10)}
.card .sku{font-family:var(--mono);font-size:.66rem;letter-spacing:.1em;color:var(--muted);background:var(--gray);border:1px solid var(--line);border-radius:3px;padding:.15rem .45rem;align-self:flex-start;margin-bottom:.8rem}
.card h3{font-size:1.12rem;color:var(--ink);margin-bottom:.4rem;font-weight:700}
.card p{font-size:.88rem;color:var(--muted);flex:1}
.card .go{margin-top:.9rem;font-weight:700;font-size:.86rem;color:var(--red)}
/* brand wall */
.brands{display:flex;flex-wrap:wrap;gap:.6rem}
.brand{font-family:'Jost',sans-serif;font-weight:700;font-size:.95rem;color:var(--ink);background:#fff;border:1px solid var(--line);border-radius:3px;padding:.55rem 1rem;border-left:4px solid var(--red)}
.brand em{font-style:normal;font-family:var(--mono);font-weight:400;font-size:.66rem;color:var(--muted);display:block;letter-spacing:.06em}
/* serve — red panel like the deck close */
.serve{background:var(--red);color:#fff}
.serve h2{color:#fff}
.serve .eyebrow{color:#FFD9A0}
.serve .eyebrow::after{color:rgba(255,255,255,.3)}
.serve .grid3{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:1.6rem;margin-top:1.6rem}
.serve h3{color:#FFD9A0;font-size:1.05rem;margin-bottom:.35rem;font-weight:700}
.serve p{font-size:.9rem;color:rgba(255,255,255,.85)}
/* steps */
.steps{display:grid;grid-template-columns:repeat(auto-fit,minmax(230px,1fr));gap:1.4rem;counter-reset:step}
.step{border-top:3px solid var(--orange);padding-top:1rem;counter-increment:step}
.step::before{content:counter(step);display:inline-block;width:1.6rem;height:1.6rem;line-height:1.6rem;text-align:center;border-radius:50%;background:var(--orange);color:#fff;font-family:'Jost',sans-serif;font-weight:700;font-size:.9rem}
.step h3{font-size:1.05rem;color:var(--red);margin:.5rem 0 .3rem;font-weight:700}
.step p{font-size:.9rem;color:var(--muted)}
/* tables */
table{width:100%;border-collapse:collapse;background:#fff;border:1px solid var(--line);font-size:.9rem;margin:1.2rem 0}
th{background:var(--red);color:#fff;text-align:left;padding:.6rem .8rem;font-weight:700;font-size:.82rem;letter-spacing:.04em;font-family:'Jost',sans-serif}
td{padding:.55rem .8rem;border-top:1px solid var(--line)}
td.sku{font-family:var(--mono);font-size:.78rem;color:var(--muted);white-space:nowrap}
tr:hover td{background:var(--gray)}
/* faq */
details{background:#fff;border:1px solid var(--line);border-radius:4px;margin-bottom:.6rem;padding:.9rem 1.1rem;border-left:4px solid var(--orange)}
summary{font-weight:600;cursor:pointer;color:var(--ink)}
details[open] summary{color:var(--red)}
details p{margin-top:.6rem;color:var(--muted);font-size:.93rem}
/* forms */
form.gate{background:#fff;border:1px solid var(--line);border-top:4px solid var(--red);border-radius:6px;padding:1.8rem;max-width:560px}
label{display:block;font-weight:700;font-size:.85rem;margin:.9rem 0 .25rem;color:var(--ink)}
input,select,textarea{width:100%;padding:.6rem .7rem;border:1.5px solid var(--line);border-radius:3px;font:inherit;font-size:.95rem;background:#fff}
input:focus,select:focus,textarea:focus{border-color:var(--red)}
.note{font-size:.8rem;color:var(--muted);margin-top:.8rem}
/* footer — red close like the deck */
footer{background:var(--red);color:rgba(255,255,255,.9);padding:3rem 0 2rem;margin-top:2rem;font-size:.88rem}
footer h4{color:#fff;font-size:.95rem;margin-bottom:.7rem;font-family:'Jost',sans-serif;font-weight:700;letter-spacing:.03em;text-transform:uppercase}
footer a{color:#FFE3C2}
footer a:hover{color:#fff;text-decoration:underline}
.fgrid{display:grid;grid-template-columns:2fr 1fr 1fr 1.4fr;gap:2rem}
.legal{border-top:1px solid rgba(255,255,255,.25);margin-top:2rem;padding-top:1.2rem;font-size:.78rem;color:rgba(255,255,255,.7)}
/* misc */
.crumbs{font-size:.8rem;color:var(--muted);padding:1rem 0 0}
.crumbs a{color:var(--muted)}
.crumbs a:hover{color:var(--red)}
.pagehead{padding:2.2rem 0 0}
.pagehead h1{font-size:clamp(1.8rem,4.2vw,2.7rem);color:var(--red);font-weight:700;max-width:26ch}
.pagehead p.lead{max-width:66ch;color:var(--muted);margin-top:.8rem;font-size:1.03rem}
.cta-band{background:#fff;border:1px solid var(--line);border-left:6px solid var(--red);border-radius:4px;padding:1.4rem 1.6rem;display:flex;justify-content:space-between;align-items:center;gap:1rem;flex-wrap:wrap;margin:2.2rem 0}
.cta-band b{font-family:'Jost',sans-serif;color:var(--ink);font-size:1.12rem;font-weight:700}
@media(max-width:820px){.fgrid{grid-template-columns:1fr 1fr}nav ul{gap:.9rem}.nav{flex-wrap:wrap}.logo img{height:22px}}
@media(max-width:540px){.fgrid{grid-template-columns:1fr}}

/* product photos */
.photogrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(150px,1fr));gap:.8rem;margin:1.6rem 0 .4rem}
.photogrid figure{background:#fff;border:1px solid var(--line);border-radius:4px;padding:.6rem;margin:0}
.photogrid img{width:100%;height:auto;border-radius:2px;aspect-ratio:1}
.photogrid figcaption{font-size:.72rem;color:var(--muted);margin-top:.45rem;line-height:1.35}
.card .cthumb{width:74px;height:74px;border-radius:3px;float:right;margin:-.2rem 0 .4rem .6rem;border:1px solid var(--line)}